affective
audience analysis
Category=JBCT
Category=JM
cognitive processing
Demarcation Line
distress
drama
electronic media psychological processes
emotional arousal
empathetic
Empathetic Distress
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Eroticized Violence
excitatory
Excitatory Reactions
Exposure Treatment
film
Graphic Horror
horror
Horror Films
Horror Movies
Idealized Sexual Themes
media effects research
media psychology
psychological media response
reaction
reactions
Residual Excitation
Rock Videos
Sensation Seeking
Sexual Callousness
Sports Talk
Standard Erotica
suspenseful
Suspenseful Drama
Texas Chainsaw Massacre
Tv Program
Tv Screen
Tv Set
Tv Viewing
Vice Versa
Von Feilitzen
Wizard ofOz
Young Men
Product details
- ISBN 9780805810448
- Weight: 770g
- Dimensions: 152 x 229mm
- Publication Date: 01 Apr 1991
- Publisher: Taylor & Francis Inc
- Publication City/Country: US
- Product Form: Paperback
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This volume takes the next step in the evolution of mass communication research tradition from effects to processes -- a more detailed and microanalytical analysis of the psychological processes involved in receiving and reacting to electronic media messages. This domain includes investigations into those psychological processes that occur between the process of selecting media messages for consumption and assessments of whatever processes mediate the long-term impact such message consumption may have on consumers' subsequent behavior. The editors strive to further understanding of some of the basic processes underlying the ways we gain entertainment and information.
