Retail Design International Vol. 2: Components, Spaces, Buildings, Pop-ups
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A01=Jons Messedat
Author_Jons Messedat
Category=AKP
Category=KNP
eq_art-fashion-photography
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_nobargain
eq_non-fiction
Product details
- ISBN 9783899862591
- Dimensions: 210 x 300mm
- Publication Date: 09 Feb 2017
- Publisher: AVEdition
- Publication City/Country: DE
- Product Form: Hardback
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The retail world must keep up with digitization. Shops compete with online stores that operate in an augmented or virtual reality. However, despite the recent boom in internet shopping, the tangible human component has never quite lost its appeal. This standard work about the retail sector shows how new forms of spatial expression can be created to appeal to all the senses. It provides an overview of innovations in multi-channel and omni-channel commerce, from pioneering in-store technology to new products. Around 50 current best-practice examples, from temporary pop-up stores to avant-garde brand worlds and hybrid retail centres, offer an inspiring cross section of retail designs from around the world. Included are designs for brands such as BMW, Jaguar, Land Rover, O2, Porsche, Primark, Sun & Sand Sports, and Wurth.
Dr. Jons Messedat is an architect, designer and author. His expertise with regard to architectural corporate identity is in demand at companies, conferences and universities in Germany, Switzerland and the USA.
