Review Comment Analysis For E-commerce
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A01=Aoying Zhou
A01=Pingfu Chao
A01=Rong Zhang
A01=Wenzhe Yu
A01=Yifan Gao
Author_Aoying Zhou
Author_Pingfu Chao
Author_Rong Zhang
Author_Wenzhe Yu
Author_Yifan Gao
Category=UB
Category=UDB
Category=UF
Category=UNF
Category=UY
E-commerce
eq_bestseller
eq_computing
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Recommendation
Review Analysis
Review Mining
Product details
- ISBN 9789813100046
- Publication Date: 29 Aug 2016
- Publisher: World Scientific Publishing Co Pte Ltd
- Publication City/Country: SG
- Product Form: Hardback
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This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites. This large size of UGC is valuable information for data mining to help customer/object profiling. It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm. It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.
