A32=Andrew C. Billings
A32=Danielle Sarver Coombs
A32=James C. Abdallah
A32=Kenon A. Brown
A32=Mia Anderson
A32=Nicholas R. Buzzelli
A32=Zachary W. Arth
Age Group_Uncategorized
Age Group_Uncategorized
automatic-update
B01=Andrew C. Billings
B01=Kenon A. Brown
B01=Melvin Lewis
Category1=Non-Fiction
Category=GTC
Category=SC
Category=WS
COP=United States
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_sports-fitness
eSports
fandom
fanship
Language_English
PA=Available
Price_€50 to €100
PS=Active
softlaunch
sports communication
sports management
sports media
Product details
- ISBN 9781793650627
- Weight: 585g
- Dimensions: 160 x 228mm
- Publication Date: 18 Aug 2021
- Publisher: Bloomsbury Publishing Plc
- Publication City/Country: US
- Product Form: Hardback
- Language: English
Secure
checkout
Fast Shipping
Easy returns
Revolution of the Modern Sports Fan explores the elements of the sports fan that have markedly changed in the past few years. Inherent within these investigations is the role of communication in a multitude of forms (mediated, relational, etc.) as the prototypical sports fan has most heavily shifted within this domain. From the advent of social media to the rise of fantasy sport to the increased media platforms in which to consume sport, the sports fan has never had more options for consumption—and for the rendering of one’s opinions. As such, Revolution of the Modern Sports Fan offers an opportunity to advance what we now know about American sports fandom as well as the ability to debunk what scholars thought they knew about sports fandom that has now shifted.
Kenon A. Brown is associate professor and Reese Phifer Fellow in the Department of Advertising and Public Relations at the University of Alabama.
Andrew C. Billings is executive director of the Alabama Program in Sports Communication and Ronald Reagan Chair of Broadcasting in the Department of Journalism & Creative Media at the University of Alabama.
Melvin Lewis is assistant professor in the Department of Human Nutrition and Hospitality Management and Fellow of the Alabama Program in Sports Communication at The University of Alabama.
