Rolling Stone and the Rise of Hip Capitalism
Regular price
€29.99
14 days return policy
Shipping & Delivery
A01=Charles L. Ponce de Leon
alternative media
Author_Charles L. Ponce de Leon
Category=JBCT
Category=JBSL
Category=NHK
counterculture
culture industries
eq_bestseller
eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_new_release
eq_nobargain
eq_non-fiction
eq_society-politics
Greil Marcus
hip
hip capitalism
Hunter S. Thompson
Jann Wenner
liberalism
magazine journalism
New Journalism
New Left
New York City
P.J. O'Rourke
Ralph J. Gleason
rock music
Rolling Stone magazine
San Francisco
Sixties youth culture
William Greider
Product details
- ISBN 9781469694399
- Dimensions: 25 x 235mm
- Publication Date: 24 Apr 2026
- Publisher: The University of North Carolina Press
- Publication City/Country: US
- Product Form: Hardback
Secure
checkout
Fast Shipping
Easy returns
In its early years, Rolling Stone stood out on the magazine rack: an iconoclastic bimonthly aimed at young Americans, dedicated to music, culture, and politics. Magazine cofounder Jann Wenner’s vision of a magazine that blended politics with sophisticated coverage of rock music and related social and cultural trends was groundbreaking and a surprising commercial success, turning the brash young publisher into the era’s quintessential “hip capitalist.”
This is a history of Rolling Stone’s heyday, from its founding in 1967 to its twentieth anniversary, examining its coverage of notable social, cultural, and political developments and the contributions of its distinguished and often brilliant writers—from Greil Marcus and Hunter S. Thompson to William Greider and P. J. O'Rourke. It also reveals how, in response to shifts in its audience, the magazine industry, and the broader culture, Rolling Stone gradually changed, becoming more successful but also less innovative and influential. In the magazine’s prime, however, Wenner and company showed how a thoughtful, irreverent magazine could attract advertisers as well as readers and spread sixties-inspired values into the mainstream.
This is a history of Rolling Stone’s heyday, from its founding in 1967 to its twentieth anniversary, examining its coverage of notable social, cultural, and political developments and the contributions of its distinguished and often brilliant writers—from Greil Marcus and Hunter S. Thompson to William Greider and P. J. O'Rourke. It also reveals how, in response to shifts in its audience, the magazine industry, and the broader culture, Rolling Stone gradually changed, becoming more successful but also less innovative and influential. In the magazine’s prime, however, Wenner and company showed how a thoughtful, irreverent magazine could attract advertisers as well as readers and spread sixties-inspired values into the mainstream.
Charles L. Ponce de Leon is the author of several books, including Fortunate Son: The Life of Elvis Presley and That’s the Way It Is: A History of Television News in America.
