Routledge Companion to Business in Africa

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Africa
African Business
African business practice research
African Development Bank
African Management
Amathole District Municipality
business strategy Africa
Category=GTM
Category=KJK
Chinese FDI
COMESA Country
COMESA Member State
Consumtpion
Danger Zone Tourism
Developing Economy
Economic Growth
economic policy models
EI Scheme
entrepreneurship theory
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
FDI Inflow
Fi Nancial Exclusion
Fi Rms Fi Nancial Services
Gdp Output
Informal Sector Economic Activities
Informal Sector Operators
institutional analysis
Labour Market Effi Ciency
Nigerian Banking Sector
Online Retailing Context
organisational behaviour research
Pay For Performance
Private Sector Development
SHRM Practice
SME Performance
socio-cultural context
SSA Country
SSA Leader
sub-Saharan African Countries
Uncertainty Avoidance
Weak Institutional Contexts

Product details

  • ISBN 9780415635455
  • Weight: 1260g
  • Dimensions: 174 x 246mm
  • Publication Date: 22 Jun 2014
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Although the world's poorest inhabited continent, Africa has recently shown signs of being a source of economic growth in the coming decades, with increased foreign investment - notably from China - and huge growth in GDP from a number of African states. In contrast to the heaving weight of books focusing on business opportunities in Asia, Eastern Europe and Latin America, Africa has been poorly served by academic publishing.

This compendium of scholarship offers cutting-edge knowledge relating to business in Africa. The objectives of this collection include:

  • To shed new light on the socio-cultural and historical underpinnings of business practice in Africa and their implications for promoting entrepreneurship and business behaviour in the region
  • To consider the important constraints on business activities in Africa, and the emerging 'best practice' for redressing their real and potential impacts
  • To facilitate a better understanding of contemporary business practice in Africa through the application of relevant theories and models, including emergent ones.

The Routledge Companion to Business in Africa is a comprehensive reference resource that provides the perfect platform for embarking on research and study into Africa from the business perspective.

Sonny Nwankwo is Professor of Marketing at the University of East London, UK. Kevin Ibeh is Professor of Marketing and International Business at  Birkbeck, University of London, UK.