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Routledge Companion to Public Relations

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Artificial Intelligence
Black Lives Matter
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Communication
Contemporary Society
critical race theory
DEI
digital activism strategies
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Ethical Leadership
Excellence Theory
feminist communication theory
Harmonious Society
inclusive public relations research
Information Subsidy
International Journal Of Strategic Communication
intersectionality studies
Lobbying
Media Relations
Media Relations Function
Non-Profits
organisational trust dynamics
Organization Public Relationships
Popular Culture
PRSA
Public Relations
Public Relations Activities
Public Relations Education
Public Relations Ethics
Public Relations Practice
Public Relations Practitioners
Public Relations Professionals
Public Relations Research
Public Relations Researchers
Public Relations Scholarship
Public Relations Theorizing
Social Listening
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Product details

  • ISBN 9780367654641
  • Weight: 1180g
  • Dimensions: 174 x 246mm
  • Publication Date: 31 Oct 2022
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

Public relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment.

The last century saw the emergence of the public relations discipline. This expertly curated collection explores the dynamic growth in thinking about public relations’ role in our changing global society, now and into the future. It reflects the challenges and perspectives of postcolonial, postmodern, feminist, critical race theory, social responsibility, sustainability, activist standpoints, as well as the profound and unpredictable impact of technological change and social media. Each chapter provides an overview of current knowledge and its roots, while engaging with emerging new directions and old debates – and advocates for where the research agenda is likely to advance in the future.

This unique Companion will be an essential resource for students and researchers in public relations, communication, marketing, media, and cultural studies. It provides an authoritative reference for educators and a one-stop repository of public relations knowledge, scholarship, and debates for the enquiring professional.
About

Donnalyn Pompper is Professor and Endowed Chair in Public Relations, School of Journalism & Communication, and affiliate faculty for Ethnic Studies and the Science Communication Research Center at the University of Oregon, USA.

Katie R. Place is Professor of Strategic Communication at Quinnipiac University in Hamden, Connecticut, USA.

C. Kay Weaver is Chair and Professor in the Department of Advertising, Public Relations, and Media Design at the University of Colorado, Boulder, USA.