Saudi Social Awakening

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A01=Masooda Bano
Author_Masooda Bano
Category=JPV
Category=QRAM2
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eq_non-fiction
eq_society-politics
forthcoming
gender relations
Islam
Jeddah
kingdom
Mecca
Medina
Mohammed bin Salman
Muslim
political legitimacy
reform
Riyadh
salafism
Saudi Arabia
social change
social norms
Vision 2030
wahhabism

Product details

  • ISBN 9780755660568
  • Dimensions: 156 x 234mm
  • Publication Date: 17 Sep 2026
  • Publisher: Bloomsbury Publishing PLC
  • Publication City/Country: GB
  • Product Form: Hardback
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Since serious social reforms were first announced in Saudi Arabia in 2017, the country has witnessed dramatic change. This has led to the significant curtailment of the religious establishment's authority, a visible shift in public culture, and the emergence of a dynamic, evolving relationship between the state and its citizens. This book captures the country’s profound social changes and identifies the factors that triggered—and later accelerated—their pace.

The book draws on rich ethnographic data from repeated visits to Saudi Arabia between 2014 and 2024, including over 250 interviews with religious actors, state officials and ordinary Saudis—especially youth. Rather than relying solely on a Western analytical lens, the book follows the latest approaches to change in Saudi Arabia, demonstrating that state-society relations in the country must be studied through the agency of Saudi youth and the state's proactive efforts to cultivate active citizenship.

The Saudi Arabia of today presents a markedly transformed social landscape, a stark departure from the restrictive norms once shaped by Wahhabi teachings. This book argues that the ongoing social reforms offer a unique insight into the Crown Prince’s ambition to win political legitimacy and build a base of support among the youth.

Masooda Bano is Professor of Development Studies and Senior Golding Fellow at Brasenose College, University of Oxford, UK. She is the author of Female Islamic Education Movements (2017), The Rational Believer (2012), Breakdown in Pakistan (2012) and co-author of Religion in Development (2009). She is currently directing a five-year major research project entitled ‘Changing Structures of Islamic Authority and Consequences for Social Change - A Transnational Review’ supported by the European Research Council.

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