Self-Coaching Sales Framework

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A01=Tom Cairns
Author_Tom Cairns
build and develop winning business sales plans
Category=KJMV7
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
grow sales with the self-coaching sales excellence framework
how to adapt sales processes to Artificial Intelligence
how to gain and sustain sales with business insight
how to gain customer value and go beyond your CRM
how to propose
negotiate successfully from a position of strength
progress and prove sales value

Product details

  • ISBN 9781637428160
  • Dimensions: 152 x 229mm
  • Publication Date: 31 May 2025
  • Publisher: Business Expert Press
  • Publication City/Country: US
  • Product Form: Paperback
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To survive and thrive in the business of sales today you need to know how to deliver predictable, repeatable, consistent sales results in our unpredictable, interactive, connected AI automated world. Knowing what to do and why you are doing it is important but knowing how to apply that knowledge is critical.

This book describes and demonstrates how to improve the hard sales skills such as business planning, prospecting, insight and progression and combine with the soft skills such as critical thinking, problem-solving, creativity, originality, and strategizing.

Building on decades of sales executive management know-how, coaching practice, and research, the author details how to apply an easy to use, practical methodology that will differentiate you from the crowd. Applied to real-world examples and case studies, the framework equips anyone in sales, management, or sales support with practical and proven unique sales tools and powerful hands-on sales techniques.

Digital links within the book allow downloading of techniques and tools to practice on sales opportunities. This book transforms hard working, must do better, nearly on target salespeople into smart working, high achieving, always on target sales professionals who will survive and thrive.

Tom Cairns is an expert in sales, management, and leading large international enterprises. He joined the personal computer industry in the 1970's where he was consistently top in sales. 40 years of achievement followed with senior executive positions in multiple leading global companies. His mantra is nothing happens until something is sold. His driving force in life and in business is to help people reach their full potential and experience the joy of achieving success that you never thought possible.

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