20thcentury
A01=Ruth Artmonsky
advertising
adverts
Author_Ruth Artmonsky
beauty
beautyproducts
branding
brands
Category=AKP
Category=KNSX
Category=WJH
cosmetics
eq_art-fashion-photography
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
industry
manufacturers
productdesign
Product details
- ISBN 9781916384521
- Weight: 422g
- Dimensions: 215 x 175mm
- Publication Date: 07 Dec 2020
- Publisher: Artmonsky Arts
- Publication City/Country: GB
- Product Form: Paperback
Secure
checkout
Fast Shipping
Easy returns
From the latter part of the 19th century there was a fever of experiment resulting in the development of what were to become brand-named beauty products. Some manufacturers were generally interested in producing ‘healthy’ products that could beautify without harming; others were chancers climbing on the band wagon.
Most beauty product manufacturers started with one or two specialised products - for the hair or nails or skin - but eventually all involved in the beauty industry seemed to be selling everything - from lipsticks to false eye lashes; minnows in the industry were swallowed up by whales.
Advertising for beauty products moved with social trends - from flapper girl to Carnaby Street Twiggy lookalikes. Gullible consumers were offered solutions to achieving their dreams - to look forever young, to attract attention, to land Mr. or Mrs. Right. Sellers of Dreams charts the advertiser’s skills in promising dreams would come true.
Most beauty product manufacturers started with one or two specialised products - for the hair or nails or skin - but eventually all involved in the beauty industry seemed to be selling everything - from lipsticks to false eye lashes; minnows in the industry were swallowed up by whales.
Advertising for beauty products moved with social trends - from flapper girl to Carnaby Street Twiggy lookalikes. Gullible consumers were offered solutions to achieving their dreams - to look forever young, to attract attention, to land Mr. or Mrs. Right. Sellers of Dreams charts the advertiser’s skills in promising dreams would come true.
