Selling of Civil Rights

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A01=Vanessa Murphree
Atlanta Students
Author_Vanessa Murphree
Black Power movement
Black Power Philosophy
bond
Category=GTC
Category=JBCC1
Category=JHB
Category=NHK
civil rights activism
communication
Complicated Political Processes
county
eq_bestseller
eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
freedom
Freedom Summer
grassroots organizing strategies
julian
King Library
leader
lowndes
Lowndes County
Lowndes County Freedom Organization
media framing theory
MFDP
organization
protest public relations
Public Relations Activities
sncc
SNCC Activity
SNCC Chair
SNCC Chairman
SNCC Communication
SNCC communication campaigns
SNCC Field Secretary
SNCC Group
SNCC Leader
SNCC Office
SNCC Organizer
SNCC Staff
SNCC Volunteer
SNCC Worker
SNCC's Effort
SNCC’s Effort
social movement communication
United States Cold War Policies
Voter Registration Campaign
White America
worker

Product details

  • ISBN 9780415805803
  • Weight: 380g
  • Dimensions: 152 x 229mm
  • Publication Date: 29 Apr 2009
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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The Student Nonviolent Coordinating Committee formed in April 1960 to advance civil rights. With a tremendous human rights mission facing them, the founding SNCC members included communication and publicity as part of their initial purpose. This book provides a broad overview of these efforts from SNCC's birth in 1960 until the beginning of its demise in the late 1960s and examines the communication tools that SNCC leaders and members used to organize, launch, and carry out their campaign to promote civil rights throughout the 1960s. It specifically explores how SNCC workers used public relations to support and promote their platforms and to build a grassroots community movement; and how the organization later rejected these strategies for a radical and isolated approach.

Vanessa Murphree is Assistant Professor of Communication at the University of South Alabama, where she teaches public relations and advertising. Her research primarily focuses on the relationship between public relations and social change. She has published articles in Journalism History and American Journalism examining the civil rights movement and has also written about crisis communication and historical perspectives of public relationship.

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