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Shaping the Corporate Future

Kevin Barham | Clive Rassam
€107.99
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1992 and Global Market
A01=Clive Rassam
A01=Kevin Barham
Author_Clive Rassam
Author_Kevin Barham
business strategy development
Category=KJK
corporate flexibility models
Corporate Future
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
European corporate leadership strategies
executive decision making
international management practices
Leading Executives
management training approaches
organisational change adaptation
Rethinking the Market

Product details

  • ISBN 9781041004639
  • Weight: 640g
  • Dimensions: 156 x 234mm
  • Publication Date: 03 Mar 2025
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

First published in 1989, Shaping the Corporate Future describes how executives in some of Europe’s leading companies see the future for their organizations. It also sets out some of the steps they are taking in an attempt to ensure a successful future. The companies that feature in this book range from large well-known internationals like ICI, Electrolux and Shell UK to medium size firms such as Jaguar, BMW and JCB.

The book discusses important themes like coping with unpredictability; 1992 and the global market; stimulating freedom and responsibility; towards a new idea of management; creating the international manager; and rethinking the market. This is an important reference work for students of business management, executive training programs and for corporate professionals.

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