A01=Arne Maas
A01=Peter Ester
Age Group_Uncategorized
Age Group_Uncategorized
Author_Arne Maas
Author_Peter Ester
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Category1=Non-Fiction
Category=KJ
COP=Netherlands
Delivery_Delivery within 10-20 working days
entrepreneurship
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
innovation
Language_English
PA=Not available (reason unspecified)
Price_€20 to €50
PS=Active
Silicon Valley
softlaunch
start-ups
Product details
- ISBN 9789462982802
- Dimensions: 156 x 234mm
- Publication Date: 29 Feb 2016
- Publisher: Amsterdam University Press
- Publication City/Country: NL
- Product Form: Paperback
- Language: English
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For decades now, Silicon Valley has been the home of the future. It's the birthplace of the world's most successful high-tech companies-including Apple, Yahoo, Google, Facebook, Twitter, and many more. So what's the secret? What is it about Silicon Valley that fosters entrepreneurship and innovation? With Silicon Valley, Planet Startup, Peter Ester and Arne Maas argue that the answer lies in Silicon Valley's culture-a corporate culture that values risk-taking, creativity, invention, and sharing. Through extensive interviews with Dutch entrepreneurs working in the area, Ester and Maas show that Silicon Valley is above all a mind-set: a belief in thinking, with passion and ambition, far beyond the here and now. Scholars and business people and budding entrepreneurs alike are sure to find both inspiration and illumination in the stories and analyses Ester and Maas have assembled here.
Peter Ester is Professor of Human Capital & Entrepreneurship at Rotterdam University of Applied Sciences, the Netherlands. Arne Maas is Professor of Marketing at Rotterdam Business School, Rotterdam University, the Netherlands.
