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B01=Darren G. Lilleker
B01=Karolina Koc-Michalska
B01=Rachel Gibson
B01=Ralph Negrine
B01=Sylvie Strudel
B01=Thierry Vedel
Category1=Non-Fiction
Category=JFD
Category=JPH
Category=JPHF
Category=JPVL
COP=United Kingdom
Delivery_Pre-order
Language_English
PA=Temporarily unavailable
Price_€20 to €50
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Social Media Campaigning in Europe

English

Studies of election campaigns have shown an increased employment of websites, weblog tools, email, and social media by political campaigners, as well as the use of similar platforms by citizens to find information, communicate about elections or engage more generally in political issues. This comprehensive volume explores the ways in which social media is used on the one hand as a campaigning tool, and on the other, by local citizens. It aims to develop a more holistic and Eurocentric research agenda by capturing both supply and demand practices at the European level. The authors employ both single and multination case studies, furthering debates on how political actors and voters embrace the new information and communication environment, in what ways, and for what purposes. The book offers new perspectives on social media campaigning within European democracies, thereby contributing to a more global and comprehensive understanding of how campaigning is affected, and might be enhanced, by developing an interactive digital strategy.

This book will be of great interest to students of both politics and media studies. It was originally published as a special issue of the Journal of Information Technology & Politics.

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Current price €44.99
Original price €49.99
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Age Group_Uncategorizedautomatic-updateB01=Darren G. LillekerB01=Karolina Koc-MichalskaB01=Rachel GibsonB01=Ralph NegrineB01=Sylvie StrudelB01=Thierry VedelCategory1=Non-FictionCategory=JFDCategory=JPHCategory=JPHFCategory=JPVLCOP=United KingdomDelivery_Pre-orderLanguage_EnglishPA=Temporarily unavailablePrice_€20 to €50PS=Activesoftlaunch

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Product Details
  • Weight: 260g
  • Dimensions: 210 x 280mm
  • Publication Date: 18 Dec 2020
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9780367671327

About

Darren G. Lilleker is Associate Professor in Political Communication in the Faculty of Media and Communication at Bournemouth University UK. His research focuses on the nexus between political campaigns and voter engagement trust and self-efficacy as conceptualized in his book Political Communication and Cognition (2014).Karolina Koc-Michalska is Associate Professor at Audencia Business School and Associated Researcher at CEVIPOF Sciences-Po Paris France. Her research focuses on the strategies of political actors in the online environment and citizens political engagement where she employs comparative approach focusing on the U.S. and European countries.Ralph Negrine is Emeritus Professor of Political Communication in the Department of Journalism Studies at the University of Sheffield UK. His publications include The Transformation of Political Communication (2008) and The Political Communication Reader (with James Stanyer 2007).Rachel Gibson is Professor of Politics at the University of Manchester UK. Her research focuses on how digital technologies are changing the way in which election campaigns are fought and won. She is interested in comparative research and has a particular focus on developments in the UK the U.S. Australia and France.Thierry Vedel is a CNRS Senior Research Fellow with the Center for Political Research at Sciences-Po Paris France.Sylvie Strudel is Professor of the Political Sciences (Professeur des Universités) at Pantheon-Assas University France and Associated Researcher at Centre Marc Bloch de Berlin Germany and CEVIPOF Sciences-Po Paris France.

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