A01=R. Serge Denisoff
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Product details
- ISBN 9781138533271
- Weight: 1090g
- Dimensions: 156 x 234mm
- Publication Date: 04 Jun 2019
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
- Language: English
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More than 90 record companies release over 9,000 pop records each year a staggering total of 52,000 songs. Each one competes for the gold record, the recording industry's symbol of success that certifies $1 million worth of records have been sold. Solid Gold explains why, for each record that succeeds, countless others fail. This book follows the progress of a record through production, marketing, and distribution, and shows how a mistake made at any point can mean its doom. Denisoff suggests that a drastic shift in the demographic makeup of the pop music audience during the sixties has resulted in a broader listening public, including fans at every level of society.
R. Serge Denisoff (1939-1994) founded and was editor of the Journal of Popular Music and Society. He is the author of many books, including Inside MTV, Sing a Song of Social Significance, and Solid Gold: The Popular Record Industry.
