Sources on the History of Women's Magazines, 1792-1960
Product details
- ISBN 9780313263781
- Publication Date: 19 Jun 1991
- Publisher: Bloomsbury Publishing Plc
- Publication City/Country: US
- Product Form: Hardback
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The most comprehensive bibliography available on historical sources for popular women's magazines, this work fills a niche among existing annotated bibliographies on journalism history. Compiler Mary Ellen Zuckerman focuses on a wide range of topics, providing primary as well as secondary sources from 1792 to 1960. Descriptive and analytical annotations are supplied for each entry.
Drawing from 12 years of research on the subject, Zuckerman orients the reader with an introduction to the history of women's magazines in the United States and a historiographical review of sources in the field. Business, advertising, market research, content analysis, editors and writers, and images of women in the media are among the topics covered in the entries. The volume also features special sections on specific women's journals, exhaustive subject and author indexes, and descriptions of manuscript collections. This work is an important resource for professionals, students, and scholars in media, women's history, advertising, and business.
MARY ELLEN ZUCKERMAN is Associate Professor at Jones School of Business, State University of New York at Geneseo. She is co-author of The Magazine in America (1991) and has numerous articles to her credit in Journalism History, Business History Review, and other periodicals.
