Sport Business in Leading Economies

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B01=Professor Haiyan Huang
B01=Professor James J. Zhang
B01=Professor John Nauright
Category1=Non-Fiction
Category=KCG
Category=KNS
Category=KNSP
Category=SCB
Category=WSB
Comparative sports
COP=United Kingdom
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_sports-fitness
Globalized sporting marketplace
Language_English
Leading economies
PA=Available
Price_€20 to €50
PS=Active
softlaunch
Sport development
Sport industry

Product details

  • ISBN 9781838679231
  • Weight: 757g
  • Dimensions: 152 x 229mm
  • Publication Date: 04 Nov 2019
  • Publisher: Emerald Publishing Limited
  • Publication City/Country: GB
  • Product Form: Paperback
  • Language: English
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From a renowned group of international scholars, this new work examines how leading economic countries use sport business, particularly individual sports events (such as the Olympics or FIFA Men’s or Women’s World Cup) as well as participant sport, in comprehensive plans toward driving and furthering economic development, raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
Comparative sport studies are fundamentally designed for cross-country and cross-cultural understanding, learning, and improvement. By recognizing the achievements, administrative procedures, and management practices of peer countries and using them as a mirror or referencing parameter, government agencies and sport organizations of a country may be able to identify areas that need improvements in their own administration and cultivate development and growth in the country’s sport industry.
Exploring how China, Japan, South Korea, Russia, the UK, Germany, the US, Canada, Brazil, South Africa, and Australia have all used sport as a catalytic agent, each chapter delves into the country’s sports industry by looking at: recent history and stages of the industry; current state including scope, magnitude, structure, governance, policies, facilities, and programs; developmental characteristics, strength, and highlights; contemporary challenges and issues; and trends of development and advancement.