Starting a StartUp

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A01=James Sinclair
achieve business success
attract customers
Author_James Sinclair
book for entrepreneurs
building a business
business management
business operations
Category=KJH
entrepreneurship
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
guide for founders
human resources management
ideation and execution
innovation
market research
overcome challenges
startups
value based product

Product details

  • ISBN 9781774586396
  • Weight: 342g
  • Dimensions: 140 x 215mm
  • Publication Date: 17 Nov 2025
  • Publisher: Page Two Books, Inc.
  • Publication City/Country: CA
  • Product Form: Paperback
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Starting a StartUp is a comprehensive guide for founders, distilling James Sinclair's decades of experience into a linear, sequential process for building successful startups. The book challenges conventional wisdom, focusing on earning the right to progress at each stage of the startup journey rather than racing towards an often elusive success. It provides actionable insights, practical tools, and a step-by-step framework to help founders validate their ideas, understand their market, and build products people actually want. The ultimate goal for readers is to get to market with a product people want, are willing to pay for, and with actual customers. Starting a StartUp shifts the focus from product obsession to distribution - a key insight that often separates successful second-time founders from struggling first-timers.
James Sinclair is a serial entrepreneur with 15 years of experience mentoring startups, from venture portfolios and top-tier accelerators to high-performing ventures founded by alumni from Uber, Intel, Meta, and SAP. He previously led innovation for Fortune 100 companies at SAP, building products for customers including LinkedIn, Google, and Citi. He runs a high-impact founder consultancy - 42v.io. James lives in Los Angeles, CA

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