Staying Ahead Of The Competition: How Firms Really Manage Their Competitive Intelligence And Knowledge; Evidence From A Decade Of Rapid Change
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€133.99
A01=Babette Bensoussan
A01=Chris Hall
Author_Babette Bensoussan
Author_Chris Hall
Category=KJF
Competition
Decisions
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Product details
- ISBN 9789812779069
- Publication Date: 08 Oct 2007
- Publisher: World Scientific Publishing Co Pte Ltd
- Publication City/Country: SG
- Product Form: Paperback
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This book is essential reading for any manager who has to make competitive decisions — decisions which affect the competitive success of a corporation or business unit. The book is unique in that it is based on detailed research spanning a decade of dramatic competitive change. Thanks to the internet, globalization, technological and demographic change, the velocity of competition is increasing and competitive decisions have to be made faster. The book, however, shows that many senior managers are unprepared and unable to meet quite common competitive challenges even half the time. Moreover, many firms have developed cultures where people do not trust each other with information critical to competitive success. Employees can spend more time competing with one another for the bonus pool than dealing with the real competitive forces.This book will equip managers with the intelligence and knowledge they need to make good competitive decisions at all levels of the organization.
