Successful Pitching For Business In A Week: Teach Yourself
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Product details
- ISBN 9781444184013
- Weight: 130g
- Dimensions: 129 x 199mm
- Publication Date: 22 Feb 2013
- Publisher: John Murray Press
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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The book focuses on the special nature of winning significant business in competitive
markets in pitches involving several formal stages. It will:
- Review the essential processes of making complex sales and the role of core
techniques of persuasion
- Show how to handle initial contacts and meetings and obtain a clear brief regarding
customer/client needs
- Demonstrate the process of analysing client needs and putting clear and persuasive
proposal documents in writing
Sunday: What is a pitch?
Monday: Initial contact
Tuesday: Planning a powerful response
Wednesday: Putting proposals in writing
Thursday: Preparing a formal presentational pitch
Friday: Making the presentation
Saturday: Follow-up action and the power of persistence
Patrick Forsyth runs Touchstone Training & Consultancy, and has many years of experience as a consultant and trainer.
