Product details
- ISBN 9781503645233
- Dimensions: 159 x 235mm
- Publication Date: 25 Aug 2026
- Publisher: Stanford University Press
- Publication City/Country: US
- Product Form: Paperback
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Many companies today are turning to sustainable business models in order to maximize success while utilizing environmentally and socially responsible practices. This book offers the first comprehensive list of patterns of sustainable business models and presents an accessible approach to change existing business models and design new ones from scratch. The 50 patterns for sustainable business model design are grouped along eleven challenges companies typically face in sustainable innovation. They are illustrated with over 100 real world examples of companies and startups that have implemented them. These patterns are designed to help managers and entrepreneurs develop new businesses and create sustainable value.
Florian Lüdeke-Freund is Professor for Corporate Sustainability at ESCP Business School Berlin and Academic Director of the Master of Science programme in Sustainability Entrepreneurship & Innovation. He is the founder of the research blog SustainableBusinessModel.org.
Henning Breuer consults, researches, and teaches in the fields of innovation management and business psychology. He is a Professor for Business and Media Psychology at HMKW Berlin and founder of UXBerlin – Innovation Consulting.
Lorenzo Massa consults, speaks, researches, and teaches in the fields of strategy, innovation, design, and sustainability. He is the Managing Director of the Business Design Lab and Professor for Strategy and Business Models at Aalborg University Business School.
