Product details
- ISBN 9781837081332
- Weight: 330g
- Dimensions: 152 x 229mm
- Publication Date: 10 Mar 2026
- Publisher: Emerald Publishing Limited
- Publication City/Country: GB
- Product Form: Hardback
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This is an era of rapid technological development and digital transformation which is impacting on all aspects of work, business and life. Technological skills are essential for success in business, especially for entrepreneurs and visionary startups, as business models now need to be agile, responsive, flexible and adaptable.
The research is a compass for entrepreneurs who are willing to embed emerging technologies in their business models, helping them chart their course toward success. In addition to the facts and roadmaps it provides, it highlights various success stories for the best techpreneurship adoption. Abaddi integrates concepts from various disciplines, such as business, technology, digital skills, and entrepreneurship; and addresses how emerging technologies like AI, blockchain, and the metaverse can be utilized in business models and appeals to a broad audience, including technologists and business strategists. This cross-pollination of ideas from different fields enriches the content and makes it relevant to multiple research communities.
Samer Abaddi is the founder and CEO of IDentity Research, based in Jordan. He leads a platform that delivers innovative research and technological solutions and initiated his publication journey at the end of 2022. His research interests span across entrepreneurship and innovation, computer science and technology, AI, and systems engineering.
