A01=Kevin Duncan
Age Group_Uncategorized
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Author_Kevin Duncan
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business communication
business language
Category1=Non-Fiction
Category=CBG
Category=KJP
Category=VS
communication
COP=United Kingdom
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_business-finance-law
eq_dictionaries-language-reference
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_self-help
Kevin Duncan
key skills
Language_English
PA=Available
Price_€10 to €20
PS=Active
self-improvement
softlaunch
Product details
- ISBN 9781911671503
- Dimensions: 120 x 180mm
- Publication Date: 06 Jan 2022
- Publisher: LID Publishing
- Publication City/Country: GB
- Product Form: Hardback
- Language: English
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Bullshit is everywhere. Some of it is just lazy, some is complete nonsense, and yet some is at least trying to communicate something, even if it fails. Bestselling author Kevin Duncan has been on a life mission to improve business language and understanding. In his latest book, he weeds out the worst offenders, and the contexts in which they most frequently occur, to provide readers with a path to clear communication.
The book starts with an examination of why we seem to use so much jargon and non-sensical words and phrases in our daily working lives. Duncan then lists and analyses the 100 most popular examples of bullshit used internally and externally, their real meaning, and rates how harmless or dangerous they are. The book ends with advice on dealing with bullshitters and a manifesto to help anyone achieve clear, bullshit-free communication.
The book starts with an examination of why we seem to use so much jargon and non-sensical words and phrases in our daily working lives. Duncan then lists and analyses the 100 most popular examples of bullshit used internally and externally, their real meaning, and rates how harmless or dangerous they are. The book ends with advice on dealing with bullshitters and a manifesto to help anyone achieve clear, bullshit-free communication.
Kevin Duncan is a business advisor, marketing expert and author of several bestselling business books, including The Diagrams Book (LID) and The Ideas Book (LID).
