A01=Fredmund Malik
AD=20200630
Author_Fredmund Malik
B06=Joe Kroll
Category1=Non-Fiction
Category=KJM
Category=NL-KJ
COP=Germany
Discount=15
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Format=BC
Format_Paperback
HMM=178
IMPN=Campus Verlag
ISBN13=9783593511603
Language_English
PA=Not yet available
PD=20200630
POP=Frankfurt
Price_€20 to €50
PS=Active
PUB=Campus Verlag
SMM=0
Subject=Business & Management
WMM=114
Product details
- ISBN 9783593511603
- Format: Paperback
- Dimensions: 114 x 178 x 0mm
- Publication Date: 27 Oct 2020
- Publisher: Campus Verlag
- Publication City/Country: Frankfurt, DE
- Product Form: Hardback
- Language: English
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In the accepted wisdom of the corporate world, executives are supposed to be both charismatic and visionary, while middle management and lower tiers of employees are expected to be perpetually motivated and enthusiastic in the face of any change. Such talk comes easily to managers, but how accurate are these overfamiliar ideas? In The Dangerous Words in Management, Fredmund Malik—one of the world’s leading theorists of management—takes aim at the platitudes and clichés of his trade. Malik reveals the muddled thinking that lies behind much of the standard vocabulary of management. His book cuts through the company babble and makes a strong case for both clear thinking and straight talking.
Fredmund Malik is professor of corporate management at the University of St. Gallen, Switzerland. Joe Kroll is a translator of English and German and a contributor to Times Literary Supplement.
