Product details
- ISBN 9781474270007
- Weight: 600g
- Dimensions: 200 x 230mm
- Publication Date: 10 Aug 2017
- Publisher: Bloomsbury Publishing PLC
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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The Fundamentals of Fashion Design provides a fully illustrated introduction to the key elements of fashion
design, from the initial concept of a fashion idea to realizing it in 3D form. Writing with clarity and precision, Richard Sorger and Jenny Udale explain the entire fashion design process, including research and design, fabrics and their properties, construction methods and how to form and promote a collection.
This third edition has been updated to include the latest design and construction techniques and stunning new visual examples. New and updated interviews with practitioners working for leading fashion brands offer key insights into succeeding in the industry today and a preface by fashion designer and instructor Shelley Fox introduces and contextualizes the new edition. Exercises also help readers to discover and experiment with design techniques first hand.
Overall, this book is a rich and dynamic resource that will inspire readers to develop their own design work and embark on a career in fashion with confidence, proficiency and enthusiasm.
FEATURED INTERVIEWS
Mårten Andreasson, & Other Stories
Alan Humphrey Bennett, Paul Smith
Kristin Forss, Marni
Barry Grainger, Timberland
Louise Gray
Peter Jensen
Gahee Lim
Winni Lok
Michele Manz, Current/Elliott
Chantal Williams, Old Navy
Richard Sorger is the Associate Professor and Course Leader for MA Fashion at Kingston University. He has taught at all levels of fashion education from undergraduate to postgraduate for institutions such as Central Saint Martins, London College of Fashion, Middlesex University, and Nottingham Trent University.
Jenny Udale lectures in fashion textiles at the Open College of the Arts, UK and has previously taught at Middlesex University and Ravensbourne College. She is a freelance textile and womenswear designer and her textiles have been stocked in Liberty’s and Selfridges.
