A01=Dr. Max Mckeown
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Author_Dr. Max Mckeown
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business innovation
business inspiration
Category1=Non-Fiction
Category=KJD
Category=VSC
COP=United Kingdom
creativity
Delivery_Delivery within 10-20 working days
development
entrepreneurs
entrepreneurship
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_self-help
ideas
innovation
inspiration
Language_English
motivation
PA=Available
Price_€10 to €20
PS=Active
softlaunch
Product details
- ISBN 9781912555437
- Dimensions: 120 x 180mm
- Publication Date: 26 Sep 2019
- Publisher: LID Publishing
- Publication City/Country: GB
- Product Form: Hardback
- Language: English
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Both enlightening and entertaining, Dr Max Mckeown delivers concise advice on how to move from original insights to new ideas, and from new ideas to valuable real-world innovation. You'll learn how to increase creativity, understand the psychology of thinking differently, encourage collaboration, co-create with customers, overcome indifference, create an idea-hungry culture, rid yourself of creativity zombies and get to innovation paradise.
Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving you important reminders and guidance in how to make new ideas useful. Are you ready to change the world?
Drawing on over 30 years of the author's research and experience, this honest, straight-to-the-point playbook can be dipped into or read cover to cover, giving you important reminders and guidance in how to make new ideas useful. Are you ready to change the world?
Dr Max Mckeown is a globally recognized innovation expert and the award-winning author of The Strategy Book, The Innovation Book and Adaptability. He is a strategic advisor to some of the world's most admired companies with an enlightening, edgy, entertaining style that transforms cutting edge research into practical ideas with real world power.
