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Robert A. Lehrman | Eric Schnure

Political Speechwriter′s Companion

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★★★★★
€96.99
2e
A01=Eric L. Schnure
A01=Eric Schnure
A01=Robert A. Lehrman
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Age Group_Uncategorized
Author_Eric L. Schnure
Author_Eric Schnure
Author_Robert A. Lehrman
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Category1=Non-Fiction
Category=CBP
COP=United States
Delivery_Delivery within 10-20 working days
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Language_English
Lehrman
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Persuasion
Political communications
Price_€50 to €100
PS=Active
Public speaking
softlaunch
Speech
The Political Speechwriter?s Companion: A Guide for Writers and Speakers

Product details

  • ISBN 9781506387741
  • Weight: 790g
  • Dimensions: 152 x 228mm
  • Publication Date: 04 Oct 2019
  • Publisher: SAGE Publications Inc
  • Publication City/Country: US
  • Product Form: Paperback
  • Language: English
Delivery/Collection within 10-20 working days

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Description

Can you really learn to write speeches?

The Political Speechwriter′s Companion guides students through a systematic "LAWS" approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. In the highly anticipated Second Edition, esteemed speechwriter and author Robert A. Lehrman has teamed up with one of the "go-to-guys" for political humor, Eric Schnure, to offer students an entertaining yet practical introduction to political speechwriting. This how-to guide explains how speakers can deliver: 

  • language the audience will understand and remember, 
  • anecdotes that make listeners laugh and cry, 
  • wit that pokes fun at opponents but also shows their own lighter side, and
  • support in the way of statistics, examples, and testimony. 

Packed with annotated speeches from the most recent elections, technology tips, and interviews from speechwriting luminaries, this edition offers the most practical advice and strategies for a career in political communication.  
About Eric L. Schnure | Eric Schnure | Robert A. Lehrman
Robert A. Lehrman served as Chief Speechwriter to Vice President Al Gore and, in 2004, as Chief Speechwriter for the Democratic National Committee during his more than three decades of experience writing speeches. He has written for political figures, celebrities, heads of nonprofits, and corporate CEOs, most recently as speechwriter to the Chairman and CEO of Pfizer. He created and co-teaches the political speechwriting course at American University, where he was awarded the 2010 University Faculty Award for Outstanding Teaching in an Adjunct Appointment. He speaks often at other campuses, conferences, and associations, on the topic of political speechwriting. Author of a number of award-winning novels and coauthor of a highly acclaimed non-fiction book for young adults, Lehrman has a B.A. from Tufts University and an M.F.A. from the University of Iowa’s Writer’s Workshop, where he studied with Kurt Vonnegut and Richard Yates