A01=Alex Preda
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Author_Alex Preda
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business
Category1=Non-Fiction
Category=JBCT
Category=JFD
Category=KFF
COP=United States
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
ethnography
financial expertise
financial markets
financial talk
Hong Kong
international finance
Irving Goffman
Language_English
market interpretation
media studies
PA=Available
Price_€20 to €50
PS=Active
public-expert talk
social media influence
Society for the Advancement of Socio-Economics
sociology of finance
softlaunch
TV and radio
Product details
- ISBN 9780231202473
- Dimensions: 140 x 216mm
- Publication Date: 24 Jan 2023
- Publisher: Columbia University Press
- Publication City/Country: US
- Product Form: Paperback
- Language: English
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Financial experts have become ubiquitous on television, radio, and social media. They provide investment advice, interpret market movements, and explain the implications of political events, wielding a great deal of power and influence through their media presence. How do these experts acquire their authority, and what makes displays of financial expertise persuasive to their audiences?
Alex Preda provides an ethnographic exploration of how financial expertise is performed and produced in the media, analyzing its features and how audiences react to it. He examines how analysts, anchors, and producers collaborate in manufacturing financial talk that circulates around the world. Preda emphasizes the significance of talk—as opposed to the written word—in finance, as the fabric of many transactions and a means of capturing capital. Analysts and media figures understand financial talk as requiring a skill set distinct from conducting research or representing facts. Preda demonstrates that analysts and media professionals deploy expertise when they engage with audiences in ways that make it difficult to contest the claims conveyed in their talk.
The Spectacle of Expertise is based on close observations of TV and radio studios in Hong Kong, a global financial center and a crucial gateway to China, including interviews with audience members and financial analysts who appear as regular guests. It offers new and global perspectives on the relationship between financial expertise and the media, the making of public-expert talk, and how expertise is used to legitimize financialization.
Alex Preda provides an ethnographic exploration of how financial expertise is performed and produced in the media, analyzing its features and how audiences react to it. He examines how analysts, anchors, and producers collaborate in manufacturing financial talk that circulates around the world. Preda emphasizes the significance of talk—as opposed to the written word—in finance, as the fabric of many transactions and a means of capturing capital. Analysts and media figures understand financial talk as requiring a skill set distinct from conducting research or representing facts. Preda demonstrates that analysts and media professionals deploy expertise when they engage with audiences in ways that make it difficult to contest the claims conveyed in their talk.
The Spectacle of Expertise is based on close observations of TV and radio studios in Hong Kong, a global financial center and a crucial gateway to China, including interviews with audience members and financial analysts who appear as regular guests. It offers new and global perspectives on the relationship between financial expertise and the media, the making of public-expert talk, and how expertise is used to legitimize financialization.
Alex Preda is professor of professions, markets, and technology at King’s Business School, King’s College London. He is the author of Framing Finance: The Boundaries of Markets and Modern Capitalism (2009) and Noise: Living and Trading in Electronic Finance (2017), as well as a coeditor of the Oxford Handbook of the Sociology of Finance (2013).
