A01=Anthony Tasgal
Age Group_Uncategorized
Age Group_Uncategorized
Author_Anthony Tasgal
automatic-update
Category1=Non-Fiction
Category=KJP
COP=United Kingdom
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Language_English
PA=Available
Price_€10 to €20
PS=Active
softlaunch
Product details
- ISBN 9781911687979
- Dimensions: 120 x 180mm
- Publication Date: 17 Aug 2023
- Publisher: LID Publishing
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
Secure
checkout
Fast Shipping
Easy returns
Business presentations could be simpler, more engaging and so much more effective, and our business lives so much more rewarding if we remember to restore the emotional power of storytelling. In an age that is data-rich but insight-poor and when most people in the world of business find themselves caught up in a system of numbers and spreadsheets, this book shows that the time has come to restore the lost art of storytelling; to put the "author" back in "authority"; to write less and think more. Through a simple step-by step approach, the author shows that we need to change how we communicate in our day-to-day lives, and that if we revert to our inherent role as storytellers we are more likely to be both more effective and productive, and a lot less frustrated into the bargain.
Anthony Tasgal is a marketing consultant and educator, who specializes in insight, behavioural economics and storytelling. Prior to that, he was a planner for leading advertising agencies. He is the author of several books, including The Storytelling Workbook and The Insight Book.
