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Eric Davies | Nick Smith | Brian Salter

Ultimate Marketing & PR Book

★★★★★
★★★★★
3.25 (8 ratings by Goodreads)
€19.99
A01=Brian Salter
A01=Eric Davies
A01=Nick Smith
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Author_Brian Salter
Author_Eric Davies
Author_Nick Smith
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Category1=Non-Fiction
Category=KJS
COP=United Kingdom
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Product details

  • ISBN 9781473683976
  • Weight: 480g
  • Dimensions: 134 x 214mm
  • Publication Date: 03 Jan 2019
  • Publisher: John Murray Press
  • Publication City/Country: GB
  • Product Form: Paperback
  • Language: English
Delivery/Collection within 10-20 working days

Our Delivery Time Frames Explained
2-4 Working Days: Available in-stock

10-20 Working Days: On Backorder

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Description

If you want to be the best, you have to have the right skillset.

From strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING & PR BOOK is a dynamic collection of tools, techniques, and strategies for success.

Discover the main themes, key ideas and tools you need and bring it all together with practical exercises.

This is your complete course in modern marketing.

ABOUT THE SERIES
ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
About Brian Salter | Eric Davies | Nick Smith
Eric Davies is a leading marketing expert who consults companies across the globe. Nick Smith runs a consultancy advising SMEs on digital marketing. Brian Salter has worked as a public relations expert and journalist on four continents. He has written several successful and well-respected books on the subject.