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Visual MBA

Jason Barron
€23.99
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Product details

  • ISBN 9780241386682
  • Weight: 480g
  • Dimensions: 152 x 232mm
  • Publication Date: 02 May 2019
  • Publisher: Penguin Books Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
  • Language: English
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Description

THE INTERNATIONAL BESTSELLER | HALF A MILLION COPIES SOLD

LEARN THE ESSENTIALS OF A TWO-YEAR MBA IN JUST A FEW HOURS — WITH THIS SMART, ILLUSTRATED GUIDE

Do you want the knowledge of an MBA without the lectures, exams, or hefty tuition fees? The Visual MBA distils two years of business school into one engaging, easy-to-read book. In clear visuals and concise explanations, it breaks down the key ideas every business leader needs to know, including:

  • Marketing and Branding
  • Leadership and Management
  • Accounting and Finance
  • Strategy and Innovation
  • Organisational Behaviour
  • And much more

Whether you’re starting your career, running your own business, or refreshing your management skills, The Visual MBA gives you the practical tools and frameworks to think and act like an leader. Skip the jargon, save the time, and master the fundamentals of business in one indispensable guide.

‘For the self-learner, the curious reader, or even the MBA graduate looking for a condensed reminder of their coursework, this book is an engaging and valuable tool’ The Indian Book Club
About Jason Barron
Jason Barron is a product manager and illustrator who helps people realise their creative ideas through visual learning. He spent 86 class days, 516 hours of class time, and worked through mountains of homework in completing his MBA. Along the way, rather than taking notes that he would never read again, Jason created sketchnotes for each class to create a much more interesting and useful resource. This is his first book.

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