They've Got Your Number...

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a-level maths text
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Product details

  • ISBN 9780099507024
  • Weight: 181g
  • Dimensions: 129 x 198mm
  • Publication Date: 05 Nov 2009
  • Publisher: Vintage Publishing
  • Publication City/Country: GB
  • Product Form: Paperback
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In a world teeming with data, we ourselves become the maths gurus' most prized specimens.

In They've Got Your Number..., Stephen Baker takes us on a guided tour (no maths required) through an unprecedented new era. Much in the same way as neuroscientists are mapping our brains, mathematicians are mapping our behaviour - what we do, who we are, how we work, chat, play and shop - everything that makes us individuals. In doing so, they will change every aspect of our lives.

They've Got Your Number... examines one of the great undertakings of the twenty-first century - the mathematical modelling of humanity. It's a world that otherwise might seem remote or disconnected, but one which is absolutely relevant to our everyday lives.

Stephen Baker began covering technology for BusinessWeek as Paris-based European correspondent 1998. He moved to New York in 2002 as acting senior editor for info tech, and is now a senior writer. He is a leader in new media at BusinessWeek and coauthor of Blogspotting.net, a blog featured as one of the 50 blogs to watch by The New York Times.

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