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Tourism and the Experience Economy in the Digital Era

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Category=KCM
Category=KNSG
Co-creation Literature
co-creation value tourism
consumer behaviour analysis
Content Co-creation
Define Health Tourism
destination management
destination marketing
digital tourism
digital transformation tourism
Enhance Tourism Experiences
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eq_business-finance-law
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eq_nobargain
eq_non-fiction
Experience Economy
global consumer culture
Hotel Spa
Immersion Process
Kota Kinabalu
Love Ladder
memorable experiences
Nature Based Tourism Context
Online Review Platforms
Online Reviews
Operand Resource
Passive Participation
Purchase Tourist Services
QR Code
qualitative tourism research
recommend
SE Platform
Self-service Checkouts
Self-service Technologies
Sharing Travel Experiences
Smart Tourism
social media influence travel
Sustainable Tourism Experiences
sustainable visitor engagement
technology-driven tourist experience design
tourism businesses
Tourism Ecosystem
Tourism Experiences
tourism management
tourism stakeholders
tourism system
Transmedia Storytelling

Product details

  • ISBN 9781032372112
  • Weight: 453g
  • Dimensions: 156 x 234mm
  • Publication Date: 02 Oct 2023
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-related industries. It provides insights on ‘new’ experience development attributed to new technology and changes in consumer behaviour.

It explores how digitalisation and new digital tools, smart solutions, smart applications, and social media platforms to frame and create unique and memorable experiences. It also focuses on the role of technology in changing consumer behaviour and motivations. Chapters are contributed by global academicians and industry practitioners with the goal to link theories to practical case studies and thought points throughout the chapters to trigger curiosity and critical thinking.

This book provides insights on the development and trends in the tourism industry in the ‘new’ technology-driven experience economy. It will appeal to students, researchers and practitioners in the fields of tourism, the creative industries, business studies, cultural studies and leisure studies.
About

Xiang Ying Mei is an associate professor in marketing and the study program manager for the Master of Science in Business Administration at Inland Norway University of Applied Sciences. She holds a PhD in tourism management from the University of Queensland, Australia. In addition to years of practical experience in the service industries, her research interests range from government policies, innovation, regional development, tourism management and development, experience economy, consumer behaviour and marketing, to digital learning tools and student engagement in higher education. Mei has previously published in several renowned international journals.