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Towards a New Understanding of Masculine Habitus and Women and Leadership in Public Relations

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Ceo
communication management studies
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Female Bosses
Female leadership
Female Practitioners
feminist theory
Follow
gendered leadership advancement in PR
gendered organisations
Glass Ceiling
glass ceiling barriers
Leadership
Leadership Styles
Male leadership
Management
Masculine Habitus
Nicola Sturgeon
organisational socialisation
PR
PR Industry
PR Practitioner
PR Profession
PR Research
PR. Management
Professional Development
Public Relations
Public Relations Industry
Public Relations Leadership
Public Relations Practitioners
Public Relations Scholarship
qualitative leadership research
Strategic Management Function
Transformational Leadership
Women Practitioners
Women's Leadership
Women's Leadership Styles
Women’s Leadership
Women’s Leadership Styles
Work Life Balance
Workplace

Product details

  • ISBN 9780367752415
  • Weight: 453g
  • Dimensions: 156 x 234mm
  • Publication Date: 27 May 2024
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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Description

This edited volume analyses leadership in the public relations (PR) industry with a specific focus on women and their leadership styles. It looks at how women lead, the inf luence of the socialisation process on leadership styles, the difference between feminine and masculine leadership styles, and the impact of leadership style on career opportunities for women. The book features case studies exploring leadership in PR around the world in an attempt to answer a central research question: is there a masculine habitus in the PR industry despite the rise of women in PR? The authors of each chapter conducted original research on women working in PR within their own country and provide original insights into the position of women in a feminised industry, as well as proposing new and original theoretical frameworks for future research.

Written for scholars, researchers and students of PR and communication, this book will also be of interest to those studying gender studies, leadership and organisational analysis, and sociology.
About

Martina Topić is a Reader at Leeds Beckett University, UK. She was project lead for the British Academy funded project on Women in UK’s Advertising Industry, HEFCE-funded project on Women in British Journalism, HEFCE-funded projects on Women in PR and research-based teaching and student satisfaction. She currently leads the EUPRERA research network on women in public relations (previously a project lead, 2018–2021) and she is a research lead for the #WECAN project (Women Empowered through Coaching and Networking), funded by the European Social Fund and Department of Work and Pensions. She is an editor of the section Culture, Media and Film of Cogent Arts and Humanities Open Access journal (Taylor and Francis), editor-in-chief of Corporate Communications: An International Journal, editor-in-chief of Northern Lights: Film & Media Yearbook and editor-in-chief of the book series ‘Women, Economics and the Labour Relations’. Martina is the author of Corporate Social Responsibility and Environmental Affairs in the British Press: An Ecofeminist Critique of Neoliberalism (Routledge, 2021).