A01=Museum fur Gestaltung
Architecture
Author_Museum fur Gestaltung
built environment
Category=AKC
Category=AKD
Category=AM
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
experimental design
lettering
spatial design
typography
visual language
Product details
- ISBN 9783907078891
- Dimensions: 170 x 240mm
- Publication Date: 01 Oct 2002
- Publisher: Lars Muller Publishers
- Publication City/Country: CH
- Product Form: Paperback
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Typotektur takes a look at posters from various countries and periods, which share a special feature of typography: the tendency to break out of the two-dimensional space of lettering and establish hybrid links with architecture. Letters, words, or entire sentences form architectural figures, which can be read both as pictures and as words. The playful handling of typography has led to an exhilarating wealth of variations in the history of poster art. Starting with contemporary poster design, the widely divergent strands of development in the architectural treatment of lettering are traced back in time through the twentieth century.
