Using Lacuna Theory to Detect Cultural Differences in American and German Automotive Advertising
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A01=Erika Grodzki
Author_Erika Grodzki
Category=GTC
Category=KJMV7
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_nobargain
eq_non-fiction
Product details
- ISBN 9783631393628
- Weight: 260g
- Dimensions: 148 x 210mm
- Publication Date: 11 Dec 2002
- Publisher: Peter Lang AG
- Publication City/Country: CH
- Product Form: Paperback
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