A01=Patricia Herlihy
advertising
Age Group_Uncategorized
Age Group_Uncategorized
alcohol
Author_Patricia Herlihy
automatic-update
beets
beverage
bloody mary
branding
business
Category1=Non-Fiction
Category=WBXD3
cocktails
commerce
COP=United Kingdom
culture
Delivery_Delivery within 10-20 working days
distillation
drinks
eq_bestseller
eq_food-drink
eq_isMigrated=2
eq_nobargain
eq_non-fiction
flavors
globalization
grain
history
industry
jell-o shots
Language_English
marketing
nonfiction
PA=Available
popularity
potatoes
Price_€10 to €20
production
prohibition
PS=Active
recipes
revolution
russia
screwdriver
slavic
softlaunch
tsar
vegetables
white russian
Product details
- ISBN 9781861899293
- Dimensions: 197 x 120mm
- Publication Date: 01 Apr 2012
- Publisher: Reaktion Books
- Publication City/Country: GB
- Product Form: Hardback
- Language: English
Secure
checkout
Fast Shipping
Easy returns
Vodka is the most versatile of spirits. While people in Eastern Europe and the Baltic often drink it neat, swallowing it in one gulp, others use it in cocktails – from the Bloody Mary to the vodka Martini – or mix it with tonic water or ginger beer to create a refreshing drink. Vodka manufacturers even infuse it with flavours ranging from lemon and strawberry to chocolate, bubble gum and bacon. Created by distilling fermented grains, potatoes or other vegetables, this colourless, flavourless and odourless liquor has been enjoyed by both the rich and the poor throughout its existence, but it has also endured many obstacles along its way to global popularity.
This book takes us for a ride through vodka’s history, from its mysterious origins in a Slavic country in the fourteenth century to its current global popularity. On its way to world domination, vodka became ingrained in Eastern European culture, especially in Russia, where standards in vodka production were first set. It continued to flourish despite hurdles such as American Prohibition and being banned in Russia on the eve of the First World War (because of soldiers turning up for duty drunk). Vodka tells the story of how a humble drink became an international industry.
Patricia Herlihy was Emeritus Professor of History at Brown University.
