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A01=Harry Castleman
A01=Walter J. Podrazik
ABC
advertising
animation
audiences
Author_Harry Castleman
Author_Walter J. Podrazik
BBC
broadcast affiliates
cable networks
cable television
Category=ATJ
Category=JBCT
CBS
consumer studies
entertainment history
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
FOX
gameshows
HBO
history of radio
history of television
internet in culture
Jeff Zucker
late night shows
live television
local news
made-for-TV films
media studies
morning shows
NBC
network consolidation
network television
news broadcasts
Nielsen Ratings
Olympic Games
premium cable
public broadcasting
Rupert Murdoch
sitcoms
sports
streaming television
Summer Redstone
TBS
Ted Turner
televised sports
television adaptations
television advertising
television and popular culture
television distribution
television history
television news
television production
television ratings
television syndication
television writing
TV programming
TV shows
UHF
UPN
Writer's Guild

Product details

  • ISBN 9780815634386
  • Weight: 525g
  • Dimensions: 215 x 276mm
  • Publication Date: 04 Jan 2016
  • Publisher: Syracuse University Press
  • Publication City/Country: US
  • Product Form: Paperback
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Castleman and Podrazik present a sweeping season-by-season story, capturing the essence of television from its inception to the contemporary era of anytime access and online streaming, including every prime time fall schedule since 1944. The authors have dug through the mounds of obscure facts, offbeat anecdotes, and corporate strategies that have made television a multibillion-dollar industry. Watching TV provides a fascinating history of how the personalities, popular shows, and coverage of key events have evolved across eight decades.

Full of facts, firsts, insights, and exploits, as well as rare and memorable photographs, Watching TV is the standard history of American television. This third edition includes coverage up through the mid-2010s and looks ahead to the next waves of change.
Harry Castleman practices law in Boston and has written seven other popular culture books with Podrazik. He has worked as a media producer and consultant for a number of political organizations and campaigns. He has also been a guest lecturer on TV history at Boston University’s College of Communication, USA.

Walter J. Podrazik is a communications and logistics consultant. He also serves as television curator at the Museum of Broadcast Communications in Chicago and is regularly quoted in media articles. As an adjunct lecturer at the University of Illinois at Chicago, he teaches television history and analyzes the role of media in politics.

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