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Watching TV
Watching TV
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€62.99
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A01=Harry Castleman
A01=Walter J. Podrazik
ABC
advertising
animation
audiences
Author_Harry Castleman
Author_Walter J. Podrazik
BBC
broadcast affiliates
cable networks
cable television
Category=AGA
Category=ATJ
Category=ATY
Category=JBCC1
Category=JBCT
CBS
consumer studies
entertainment history
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
FOX
gameshows
HBO
history of radio
history of television
internet in culture
Jeff Zucker
late night shows
live television
local news
made-for-TV films
media studies
morning shows
NBC
network consolidation
network television
news broadcasts
Nielsen Ratings
Olympic Games
premium cable
public broadcasting
Rupert Murdoch
sitcoms
sports
streaming television
Summer Redstone
TBS
Ted Turner
televised sports
television adaptations
television advertising
television and popular culture
television distribution
television news
television production
television ratings
television syndication
television writing
TV programming
UHF
UPN
Writer's Guild
Product details
- ISBN 9780815611721
- Dimensions: 279 x 216mm
- Publication Date: 16 Dec 2024
- Publisher: Syracuse University Press
- Publication City/Country: US
- Product Form: Paperback
Castleman and Podrazik present a season-by-season narrative that encompasses the eras of American television from the beginning in broadcast, through cable, and now streaming. They deftly navigate the dizzying array of contemporary choices so that no matter where you start on the media timeline, Watching TV provides the context and background to this multi-billion-dollar enterprise. Drawing on decades of research, the authors weave together personalities, popular shows, corporate strategies, historical events, and changing technologies, enhancing the main commentary with additional elements that include fall prime time schedule grids for every season, date box timelines, highlighted key text, and selected photos.
Full of facts, firsts, insights, and exploits from now back to the earliest days, Watching TV is the standard chronology of American television, and reading it is akin to channel surfing through history. The fourth edition updates the story into the 2020s and looks ahead to the next waves of change. This new edition is the first to also be available in a digital format.
Full of facts, firsts, insights, and exploits from now back to the earliest days, Watching TV is the standard chronology of American television, and reading it is akin to channel surfing through history. The fourth edition updates the story into the 2020s and looks ahead to the next waves of change. This new edition is the first to also be available in a digital format.
Harry Castleman practices law in Boston and has written seven other popular culture books with Podrazik. He has worked as a media producer and consultant for a number of political organizations and campaigns. He has also been a guest lecturer on TV history at Boston University’s College of Communication.
Walter J. Podrazik is a communications and logistics consultant. He also serves as television curator at the Museum of Broadcast Communications in Chicago and is regularly quoted in media articles. As an adjunct lecturer at the University of Illinois at Chicago, he teaches television history and analyzes the role of media in politics.
Walter J. Podrazik is a communications and logistics consultant. He also serves as television curator at the Museum of Broadcast Communications in Chicago and is regularly quoted in media articles. As an adjunct lecturer at the University of Illinois at Chicago, he teaches television history and analyzes the role of media in politics.
Watching TV
€62.99
