Wellness Management in Hospitality and Tourism
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A01=Bendegul Okumus
A01=Heather Linton Kelly
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Author_Bendegul Okumus
Author_Heather Linton Kelly
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Category1=Non-Fiction
Category=KNS
Category=KNSG
Category=KNSH
COP=United Kingdom
Delivery_Delivery within 10-20 working days
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eq_nobargain
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Language_English
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Price_€20 to €50
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softlaunch
Product details
- ISBN 9781915097224
- Dimensions: 174 x 246mm
- Publication Date: 31 Oct 2022
- Publisher: Goodfellow Publishers Limited
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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The global wellness industry is currently valued at $4.4 trillion and wellness in hospitality and tourism is one of the fastest-growing travel segments.
Wellness Management in Hospitality and Tourism is the first text that:
* discusses and evaluates the design, operation and management of a wellness event in food service, hospitality and tourism businesses.
* evaluates the implementation of wellness management programs in food service, hospitality and tourism businesses.
* identifies and describes wellness customer segments within food service, hospitality and tourism businesses.
Comprised of 14 chapters – one for every week of a semester – that study the science behind the trends and look at every aspect of health and wellness across the tourism and hospitality industries, this text provides students with the skills and knowledge to become a leader in the development of this new wave of exciting, nutritious, safe and profitable health and wellness products, services and practices.
Packed with international case studies and written in a user-friendly style, Wellness Management in Hospitality and Tourism looks at the following key areas and more:
* Typologies, scope and segments in health and wellness
* Management of wellness amenities and facilities in foodservice, hospitality and tourism businesses
* Analysing and managing health and wellness programs and offerings in foodservice, hospitality, and tourism businesses
* Health and wellness food and beverage trends
* Wellness during crises and pandemics
* The Future of wellness management in foodservice, hospitality, and tourism businesses
