What's Your Bias?

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Product details

  • ISBN 9781783963508
  • Format: Hardback
  • Dimensions: 138 x 216mm
  • Publication Date: 14 Sep 2017
  • Publisher: Elliott & Thompson Limited
  • Publication City/Country: GB
  • Product Form: Hardback
  • Language: English
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Why do we vote the way we do?; Pundits, pollsters and politicians are queuing up to tell us, but do they really know? More importantly, do we really know?; Psychologists have been studying how we make political decisions for years, and the truth is we're a lot less rational than we think we are; sometimes we vote for reasons we're not even consciously aware of.; Delving into the science and psychology of politics, What's Your Bias? gets under the skin to reveal what really drives us - whichever way we vote. In this absorbing book, psychologist and neuroscientist Lee de-Wit explores the subtle - and often surprising - factors that could be influencing our votes, from our personality traits and unconscious biases to our susceptibility to campaign targeting and fake news.; Whether we're debating nationalism, immigration, welfare or equality, psychology can help us to better understand the decisions we make in modern politics. If you want to know more about yourself, your friends and family, or the bigger political picture, this is essential reading.
Lee de-Wit is a psychologist and neuroscientist who has studied and worked at a number of leading universities in the UK and Europe, including Durham University, the University of Leuven, the University of Oxford, the University of Bristol and the Pierre and Marie Curie University. He has recently developed lectures on the psychology of politics for University College London and the University of Cambridge, as well as creating a number of public communication projects, including the Durham Cafe Scientifique and the Bristol Politics Cafe. He lives in Cambridge.

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