Will the Future Like You?

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A01=Patricia Martin
Author_Patricia Martin
Category=JMAF
Category=JMAJ
Category=JME
culture
culture studies
digital culture
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_new_release
eq_nobargain
eq_non-fiction
eq_society-politics
evolutionary psychology
future
identity
Jung
persona
persona fog
personal identity
psyche
psychology
self-doubt
technology
uncertainty

Product details

  • ISBN 9781800133082
  • Weight: 240g
  • Dimensions: 152 x 229mm
  • Publication Date: 05 Mar 2026
  • Publisher: Karnac Books
  • Publication City/Country: GB
  • Product Form: Paperback
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Patricia Martin explores the hidden forces shaping our sense of self in an age of relentless connectivity and surging transformation. Based on a ten-year study of the changing nature of identity as influenced by technology, she reveals conditions unraveling who we are: persona fog, chronic self-doubt, and cascading crossroads. Readers will recognize the ensuing symptoms, which they’ve likely felt but couldn’t pin down. The research is brought to life by stories of people who faced their crossroads, built resilience for uncertainty, and fed their souls as they transformed their lives. Told through the eyes of the researcher whose identity is torn asunder by a succession of surprising blows, what started as a systematic examination of the impact of technology on the psyche morphed into a revelatory adventure of what it means to regain the thread of self in an era of churning dynamism. Blending memoir, psychology, cultural criticism, and reportage, the book offers a psychological and soulful portrait of the person who will thrive in the digital age. 

Patricia Martin is the author of four books, a researcher, and speaker. Her work has been featured in Harvard Business Review, HuffingtonPost, The New York Times, and Psyche Magazine. For over twenty-five years, influential brands and non-profits sought her insight as a consultant, including American Express, Oracle, and The New York Philharmonic, among others. She holds an MFA in nonfiction from Bennington College, with post-graduate work in medical narrative at Duke University, and Jungian theory at the C. G. Jung Institute of Chicago, where she gives workshops and hosts the popular podcast Jung in the World.

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