Wokisme Controversy

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#MeToo
A01=Herve-Thomas Campangne
American soft power
Americanization
anti-woke
Author_Herve-Thomas Campangne
Black Lives Matter
cancel culture
Category=GTQ
Category=JBFA1
Category=JPB
Category=JPFC
Category=JPFQ
culture wars
DEI
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
gender ideology
identity politics
multiculturalism
progressive politics
soft power
universalism
woke

Product details

  • ISBN 9798765132395
  • Weight: 460g
  • Dimensions: 158 x 232mm
  • Publication Date: 12 Jun 2025
  • Publisher: Bloomsbury Publishing Plc
  • Publication City/Country: US
  • Product Form: Hardback
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Focusing on French controversies about wokisme—a literal translation of the American word wokeism—this book reflects on France's ongoing transformation into a multicultural society and the divisions this change has caused.

In the wake of the murder of George Floyd in 2020 and following the Black Lives Matter and #MeToo movements, American debates on race, gender, and equity reverberated throughout France. While some welcomed progressive ideas on identity, gender, and race, others perceived them as the expression of a new form of American cultural imperialism incompatible with France's universal model, which rejects distinctions among citizens based on culture, race, religion, ethnicity, sex, or gender.

Given that wokisme is seen by many in France as a facet of American soft power, this book delves into French ambivalence toward Americanization. Combining analysis of political, academic, and journalistic discourse with international relations approaches, it unpacks the topic of French anti-Americanism, especially in the context of recent debates on U.S.-style woke ideology, intersectionality, and cancel culture.

Hervé-Thomas Campangne is Professor of French Studies at the University of Maryland-College Park, USA.

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