Women’s Activism in the Transatlantic Consumers’ Leagues, 1885–1920
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A01=Flore Janssen
Author_Flore Janssen
campaign rhetoric
Category=DSBF
Category=NHTB
Category=NHTK
Clementina Black
Consumer activism
Consumers' League
eq_bestseller
eq_biography-true-stories
eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
ethical shopping
gender
social class
Product details
- ISBN 9781474497985
- Dimensions: 156 x 234mm
- Publication Date: 08 Nov 2023
- Publisher: Edinburgh University Press
- Publication City/Country: GB
- Product Form: Hardback
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Uncovers the central and leading roles of women in the development of organised consumer activism in the UK and the USA between 1885 and 1920
Gives insight into the extensive influence of women activists around the turn of the twentieth century
Works across academic disciplines to provide an historicised and critical analysis of the consumers' league movement and its impact
Traces the international awareness behind campaigns against labour exploitation and for protective labour legislation
Explores the roots of ethical consumerism and consumer activist strategies that remain current and recognisable
Ethical consumption and consumer choice are at the heart of public debates today, but consumer activism has a long history. At the end of the nineteenth century, groups of women activists in different countries weaponised their reputation as consumers to mount campaigns against labour exploitation. By the early twentieth century, they had built an international network of Consumers' Leagues that influenced public opinion and achieved legislative change. Analysing the campaign writing of women activists, including both well-known and recently rediscovered historical figures, Flore Janssen provides new insights into the campaigns that underpinned important developments in the rights of workers and the social position of women. Highlighting the social, economic and political influence of women as activists, this book discusses campaign strategies, but also draws attention to problematic politics within these campaigns. Through its critically contextualised analysis of this specific consumer movement, the book reveals the origins of many consumer campaign strategies that remain familiar today.
Flore Janssen is Assistant Professor in Comparative Literature at Utrecht University in the Netherlands. She is co-editor, with Lisa C. Robertson, of the collection Margaret Harkness: Writing Social Engagement 1880–1921 (Manchester University Press, 2019) and editor of Margaret Harkness’s 1921 novel A Curate’s Promise (Shield Books, 2021). Her research interests include marginalisation, activism and archives and she has published widely on these topics.
