Behavioural Economics
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Happiness Explained
Paul Anand€19.99What is human happiness and how can we promote it? These questions are central to human existence and Happiness Explained draws on scientific res...
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Normal Rationality
Edna Ullmann-Margalit€91.99Normal Rationality is a selection of the most important work of Edna Ullmann-Margalit, presenting some influential and widely admired essays alongs...
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Moral Foundation of Economic Behavior
David C. Rose€84.99This book explains why moral beliefs can and likely do play an important role in the development and operation of market economies. It shows why th...
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Why Nudge?
Cass R. Sunstein€18.99The bestselling author of Simpler offers a powerful, provocative, and convincing argument for protecting people from their own mistakes Based on a ...
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Aesthetic Intelligence
Pauline BrownCurrent price €31.99Original price €32.50Longtime leader in the luxury goods sector and former Chairman of LVMH Moët Hennessy Louis Vuitton North America reinvents the art and science of b...
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Barking Up the Wrong Tree
Eric Barker€17.99Wall Street Journal BestsellerMuch of the advice we’ve been told about achievement is logical, earnest…and downright wrong. In Barking Up the Wrong...
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Sold out Evolution of Household Technology and Consumer Behavior, 1800-2000
Julia Sophie Woersdorfer€167.40The increasing division and specialization of labor between the market and the nonmarket sector is a central stylized fact of long-run economic dev...
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Of Hoarding and Housekeeping
Berghahn Books€116.99Hoarding has largely been approached from a psychological and universal perspective, and decluttering from an aesthetic and ecological one, while...
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Conformity
Cass R. Sunstein€66.99Bestselling author Cass R. Sunstein reveals the appeal and the danger of conformity We live in an era of tribalism, polarization, and intense soci...
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Velvet Rope Economy
Nelson Schwartz€17.50In nearly every realm of daily life there is an invisible velvet rope that divides how we live. On one side, appointments are secured, queues are...
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Die YouTube-Formel
Derral Eves€28.50Du willst einen YouTube-Kanal starten und dabei richtig Geld verdienen? Oder deinen bereits existierenden Kanal so richtig ans Laufen bringen? Dan...
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Behavioral Economics For Dummies
Morris Altman€19.99A guide to the study of how and why you really make financial decisions While classical economics is based on the notion that people act with rati...
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Willful
Richard Robb€28.50A revelatory alternative to the standard economic models of human behavior that proposes an exciting new way to understand decision‑making “Willfu...
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Economic Experience
Charles A. Holt€43.99An innovative introduction to economic behavior that uses interactive experiments to promote experience-based discoveryThis book presents a unique ...
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Economic Experience
Charles A. Holt€112.99An innovative introduction to economic behavior that uses interactive experiments to promote experience-based discoveryThis book presents a unique ...
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Quantifying Consumer Preferences
Daniel Slottje€108.99This volume presents straightforward, innovative research on the estimation of demand systems and the measurement of consumer preferences. Demand s...
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One Hundred Years of Argonauts
Berghahn Books€40.99Malinowski’s Argonauts of the Western Pacific was a major contribution to anthropological theory and method, while simultaneously establishing th...
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Consumer Behavior
Joao Heitor De Avila SantosCurrent price €103.99Original price €122.99Consumer behavior refers to the actions and decisions made by individuals and households when purchasing goods and services. This book explores how...
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Irrational Together
Adam S. Hayes€25.99A must-read that reshapes how we think about the social underpinnings of our financial choices. In Irrational Together, economic sociologist Adam S...
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Like
Bob Goodson€31.99A riveting, insider's look at the creation and evolution of the like button, and what it reveals about business, technology, and innovation—and us....
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Market Entropy
Rajagopal€33.99This book discusses competitive market dynamics explain contextual market entropy caused because of swift changes in the innovation and technology ...
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Qualitative Marketing Research
Rajagopal€28.50Qualitative research manages the fundamental challenge in interpreting the complexities associated with consumer behavior, particularly in large di...
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