Customer Communities

Regular price €31.99
A01=Nick Mehta
A01=Robin Van Lieshout
Age Group_Uncategorized
Age Group_Uncategorized
Author_Nick Mehta
Author_Robin Van Lieshout
automatic-update
brand community
brand evangelism
brand evangelist
business community building
business growth
business partner development
Category1=Non-Fiction
Category=KJM
Category=KJMB
Category=KJSU
community
community building
Community development
community growth
COP=United States
customer journey
customer marketing
customer success
Delivery_Delivery within 10-20 working days
eq_business-finance-law
eq_isMigrated=2
eq_non-fiction
Language_English
PA=Available
partner community
Price_€20 to €50
PS=Active
softlaunch
thought leadership

Product details

  • ISBN 9781394172115
  • Weight: 454g
  • Dimensions: 150 x 226mm
  • Publication Date: 07 Nov 2023
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: US
  • Product Form: Hardback
  • Language: English
Delivery/Collection within 10-20 working days

Our Delivery Time Frames Explained
2-4 Working Days: Available in-stock

10-20 Working Days
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: On Pre-Order or Reprinting

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Make community building your ultimate business growth strategy

In Customer Communities: Engage and Retain Customers to Build the Future of Your Business, Nick Mehta and Robin Van Lieshout deliver an actionable playbook on how to cultivate meaningful communities that fuel quantifiable business growth. In the book, you’ll learn how to capitalize on this new growth strategy to scale your company and develop excitement around your products and your firm.

The authors outline the 10 foundational Laws of Community, explaining why community development does not need to be expensive and how to integrate community in the heart of your customer journey. You’ll also find:

  • Strategies for creating a cross functional customer engagement team
  • Techniques for building community in places that aren’t the web or on social media
  • Ways to bring your organization’s culture and values into your community with a human-first alignment

An essential roadmap to community development for customer success, marketing, support and product teams, and other entrepreneurs, founders, and executive business leaders. Customer Communities will earn a place on the bookshelves of anyone with a stake in organizational growth and resilience.

NICK MEHTA is CEO of Gainsight, a leading customer success company, and the bestselling co-author of Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue.

ROBIN VAN LIESHOUT is CEO and Founder of inSided, a leading community software company.