Ultimate Online Customer Service Guide

3.75 (16 ratings by Goodreads)
Regular price €23.99
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A01=Marsha Collier
Age Group_Uncategorized
Age Group_Uncategorized
Author_Marsha Collier
automatic-update
blogging customer service
build business community
Category1=Non-Fiction
Category=KJSU
COP=United States
customer advocate
customer service case studies
customer services best practices
customers online
Delivery_Delivery within 10-20 working days
ebay
engage customers
engaged customers
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eq_non-fiction
facebook
interactive customer service
Language_English
online customer service
online customer service representative
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Price_€20 to €50
PS=Active
serve customers blog
serve customers facebook
serve customers online
social media best practices
social media case studies
social media communities
social media customer
social media customer interaction
social media customer service
softlaunch
Twitter

Product details

  • ISBN 9780470637708
  • Weight: 449g
  • Dimensions: 160 x 236mm
  • Publication Date: 21 Jan 2011
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: US
  • Product Form: Hardback
  • Language: English
Delivery/Collection within 10-20 working days

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Make your online customers happy—and create new ones—with this winning guide

Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "happy birthday." They grow their brands by involving themselves in communities.

The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers.

  • Authentically use social media to connect with customers to boost your bottom line
  • Attract new customers through your online presence
  • Achieve higher GMS (Gross Merchandise Sales) with quality customer service

Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.

Marsha Collier (www.marshacollier.com) is an online business authority, retail expert, radio personality, and bestselling author who trains individuals to make money online. She launched an eBay business in the early days of the site, becoming one of the world's forecast eBay entrepreneurs and a charter member o eBay's elite "PowerSellers" since 1998. The author of several bestselling For Dummies titles, she has built a following and has become an in-demand public speaker and media spokesperson.