Public Relations
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Pressearbeit praktisch: Ein Handbuch für Ausbildung und Praxis
Peter LokkCurrent price €31.49Original price €34.99Dschungelcamps und Big-Brother-Container sind nicht der einzige Weg, in die Medien zu kommen. Seriöser und nachhaltiger ist die Pressearbeit. Wie d...
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Sports Publicity: A Practical Approach
Joe FavoritoCurrent price €52.28Original price €61.50In the fourth edition of his groundbreaking guide to communications in sports, Joe Favorito draws on knowledge gained from interviews with thought ...
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Information Warriors: The Battle for Hearts and Minds in the Middle East
Vyvyan KinrossCurrent price €16.65Original price €18.50Current price €16.65Original price €18.50Save 10% -
Apprendre à Influencer: Le Guide Pratique pour Devenir un Leader Efficace sans Effort Excessif
Hendrix MoloyCurrent price €17.09Original price €18.99Current price €17.09Original price €18.99Save 10% -
Doing It the Right Way - 3rd Edition: 15 Crucial Steps For A Successful PR Agency Merger Or Acquisition
Rick GouldCurrent price €25.65Original price €28.50Current price €25.65Original price €28.50Save 10% -
Special Interest: Ressortjournalismus - Konzepte, Ausbildung, Praxis
Springer Fachmedien WiesbadenCurrent price €42.29Original price €46.99Ob Sport-, Medizin-, Technik- oder Kulturjournalismus: Thematisch spezialisierter Journalismus nimmt zu in allen Medien, ob Internet, Radio, Fer...
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MediaWriting: Print, Broadcast, Online, and Public Relations
Brian S. MeyerCurrent price €138.59Original price €153.99Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing world of media writing.Drawing...
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Public Relations: Strategies and Tactics, Global Edition
Bryan ReberCurrent price €67.49Original price €74.99Clearly explains the basic concepts, strategies, and tactics of todays public relations practice Public Relations: Strategies and Tactics uses real...
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Communicating Under Fire: The Mindset to Survive Any Crisis and Emerge Stronger
Dallas LawrenceCurrent price €16.65Original price €18.50The crisis communications survival guide.Anyone who promises a blueprint for managing a crisis today is, frankly, lying. Blueprints might have work...
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Public Relations Writing: Essential Tools for Effective Storytelling
Valerie FieldsCurrent price €121.49Original price €134.99With a focus on storytelling, social media, and socially-conscious content, Public Relations Writing: Essential Skills for Effective Storytelling i...
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Strategic Sport Communication
Andrea N. GeurinCurrent price €98.59Original price €115.99Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communica...
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Crisis Management and Sports: Global Perspectives
Taylor & Francis LtdCurrent price €126.64Original price €148.99In an increasingly turbulent, insecure and fast-changing world, this book presents case studies of crisis management that help the reader to unders...
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Crisis Management and Sports: Global Perspectives
Taylor & Francis LtdCurrent price €126.64Original price €148.99In an increasingly turbulent, insecure and fast-changing world, this book presents case studies of crisis management that help the reader to unders...
View full detailsCurrent price €126.64Original price €148.99Save 15% -
Communicating Corporate Social Responsibility: The Trust Factor
Kristie ByrumCurrent price €74.69Original price €82.99At a time when corporations are facing increasing pressures to devise and implement corporate social responsibility (CSR) programs and deal with so...
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Psychologie de la Persuasion: Un Guide Complet pour lire et Comprendre les Processus de l''esprit et des Penses Humaines
Nicholas J TrentonCurrent price €20.69Original price €22.99Current price €20.69Original price €22.99Save 10% -
PR for Humans: How business leaders tell powerful stories
Mike SergeantCurrent price €17.99Original price €19.99*SHORT-LISTED FOR THE BUSINESS BOOK AWARDS 2020!* There is no strategy without a story. There is no story without the main character. The main char...
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Why We Resist: The Surprising Truths about Behavior Change: A Guidebook for Healthcare Communicators, Advocates and Change Agents
Kathleen StarrCurrent price €18.69Original price €21.99Current price €18.69Original price €21.99Save 15% -
Ongoing Crisis Communication: Planning, Managing, and Responding
Timothy CoombsCurrent price €71.99Original price €79.99Providing an integrated approach to crisis communication that spans various disciplines and the entire crisis management process, the fifth edition...
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Ultra Hi Def Marketing: The 5-Step Guide to Total World Domination in the Tech Industry
Coleen Sterns LeithCurrent price €16.65Original price €18.50Current price €16.65Original price €18.50Save 10% -
Referral Mastery: Expanding Networks and Cultivating Leads
Leon GoltsmanCurrent price €17.99Original price €19.99Current price €17.99Original price €19.99Save 10% -
The Company and the Activist: Going Beyond PR
Stuart ThomsonCurrent price €134.09Original price €148.99Addressing the rise of a new breed of activists who present a real threat not only to reputations but to business operations, this book explores wh...
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The Company and the Activist: Going Beyond PR
Stuart ThomsonCurrent price €37.79Original price €41.99Addressing the rise of a new breed of activists who present a real threat not only to reputations but to business operations, this book explores wh...
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Public Relations and Strategic Communication in 2050: Trends Shaping the Future of the Profession
Taylor & Francis LtdCurrent price €41.39Original price €45.99Taking stock of the technological, political, economic, and social trends that exist today, this book extends the discussion to analyze and predict...
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Public Relations and Strategic Communication in 2050: Trends Shaping the Future of the Profession
Taylor & Francis LtdCurrent price €134.09Original price €148.99Taking stock of the technological, political, economic, and social trends that exist today, this book extends the discussion to analyze and predict...
View full detailsCurrent price €134.09Original price €148.99Save 10%