Author: Maxim Saleschus
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Save 10% Customer-Dominant Logic: Customer-Dominant Management as a New Target in Relationship Marketing
Karsten HadwichCurrent price €92.69Original price €102.99This book provides a structured overview of Customer-Dominant Logic and formulates fundamental principles that form the basis for a realignment of ...
View full detailsCurrent price €92.69Original price €102.99Save 10%
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