Author: Nicola Kleyn
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New markets, new mindsets: Creating wealth with South Africa''s low-income communities through partnership and innovation
Gwen AnsellCurrent price €17.59Original price €19.99The base of the pyramid (BOP)the largest socio-economic group, but which also has the lowest incomeis the subject of increasing attention in busine...
View full detailsCurrent price €17.59Original price €19.99Save 12%
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